TableofContents Introduction Part One: Introduction to ecommerce Chapter 1: Choosing the right products for your e-comstore Chapter 2: Evaluating yourmarket size and potential Chapter 3: Identifying your target customer Chapter 4: Evaluating the competition Chapter 5: Standing-out among your competitors Chapter 6: Understanding digital, physical and subscription products Chapter 7: Making yourself a niche expert Chapter 8: Laws, regulations and restrictions for store and business Part Two: Setting up Shopify Chapter 9: Where to Get Your Products Chapter 10: Choosing the right Shopify package Chapter 11: Comparing Shopify with other ecomplatforms Chapter 12: Shopify – Initial setup Chapter 13: Adding your products to your store Chapter 14: Setting up your shipping Chapter 15: Customizing your payment solutions & taxes
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